Maropost Commerce Cloud Archives | SmartrMail Email Marketing Blog SmartrMail Email Marketing Blog Fri, 16 Feb 2024 18:45:31 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.5 https://www.smartrmail.com/blog/wp-content/uploads/2023/02/logo-3.png Maropost Commerce Cloud Archives | SmartrMail Email Marketing Blog 32 32 The Top 5 Neto Ecommerce Apps for 2020 https://www.smartrmail.com/blog/the-top-5-neto-ecommerce-apps-for-2019/ Wed, 16 Jan 2019 23:26:00 +0000 https://stagingfront.smartrmail.com/blog/?p=2102 Here are the best apps and add-ons for your Neto ecommerce store in 2019. Installing these must have apps will help increase sales and profit for you.

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Running a Neto store is hard work. Ensuring a smooth operation often involves managing multiple sales channels across both online and in physical stores. Don’t get me wrong: Neto is a great retail and wholesale management platform that’s made it easy for thousands of Australian businesses to get started with ecommerce.

That’s not to say that managing your Neto account can’t be made easier. There’s plenty of tasks that you’re required to perform on a regular basis to remain successful. Whether it’s marketing, email campaigns, keeping track of a simple invoice, social media, or making sure your prices are still competitive, there’s always something to do.

Many of these tasks can be made easier with Neto add-ons.

That’s why we created SmartrMail – the email marketing solution for busy store owners. Each detail and feature is designed to make email marketing easy and automated, regardless of your skill level.

Sure, we automate your email marketing for you, but that’s only one piece of the puzzle. There’s still a slew of killer apps for Neto that are readily available to help you manage your store more efficiently without having to invest as much time.

Here’s, in no particular order, our picks for the top 5 Neto apps for 2019

SmartrMail

SmartrMail Logo

Seeing as the reason we created SmartrMail was to help ecommerce businesses automate and personalize their email marketing regardless of their size, there’s no way we wouldn’t be including ourselves on this list.

SmartrMail was born out of years of frustration with clunky email providers that made it impossible for store owners to get targeted and timely emails out.

With our automated product recommendation emails, you no longer have to come up with a selection of products every week that may or may not interest the majority of your customers. Our advanced recommendation engine sends each of your customers a personalized selection of products they’re most likely to buy – based on their past purchase history, browsing behaviour and email clicks.

On top of that, we’ve packed the app with an abandoned cart emails, automated trigger based flows, welcome emails and the fastest email newsletter composer ever. SmartrMail has everything you need to execute a killer email marketing strategy.

Get the app.

Xero

Xero logo

One of the most bothersome parts of retail management for any business (though especially small businesses) is accounting. If you share this frustration, then Xero’s solution is for you. Here’s how this app works: You’re able to automatically sync your Neto sales to Xero, which gets rid of human errors and ensures that your accounting is up to date. No more missed sales and incorrect profit statements.

This app also lets you immediately track your sales revenue by instantly creating an invoice as soon as a customer places an order in your Neto store. Talk about seamless, well-organized and convenient.

Get the app now.

StreetPricer

Streetpricer logo

One of the biggest issues ecommerce stores have to contend with is shopping cart abandonment. While abandoned cart emails help you recover a sizeable portion of these lost sales, you’ll also want a solution to reduce abandonment rates at the source of the problem.

According to a study by UPS and comScore, the second biggest reason people failed to complete their online transactions are people browsing for a better price elsewhere. This highlights the need for your prices to remain competitive, however ensuring this is near impossible without automation.

This is exactly what StreetPricer does. The app automatically scans eBay and Amazon to find listings that compete with your products and monitors their prices. The app is then adjusts prices on your online store, within certain rules you set (obviously), to make sure your products are always priced competitively.

This leads to higher turnover, less lost sales to other online retailers and ultimately more profit.

Afterpay

Afterpay Logo

Consumers are increasing preferring, and expecting to be able to, delay their payments for goods. In 2018 Australia saw a 122% annual growth in pay later payments, with Afterpay being one of most popular providers of this rapidly growing payment option.

This makes offering this service harder to ignore or delay.

Afterpay is a great point of sale option if you’re not already letting customers delay their payments. The service lets customers pay for an item in four fortnightly interest-free payments insteading of having to pay the whole amount in one hit.

What’s more, not having one’s preferred payment option available was the fourth leading cause of shopping cart abandonment in the study mentioned earlier. This means that by offering Afterpay you’re not only keeping your customers happy, but also helping to reduce the amount of lost sales.

Get the app.

Justuno

Justuno Logo

Justuno is a complete conversion rate optimization suite that enables thousands of marketers around the world to optimize for email list growth, conversions and more.

While SmartrMail offers a free email collection popup for Neto stores, the sheer number of different tools, testing features, segmentation rules, and analytics that Justuno offers makes the price more than worth it.

Justuno’s popup also integrates with SmartrMail, letting you use it to grow your SmartrMail email list too.

Get the app.

What Are Your Favourite Apps for Neto?

This is only a short list of our picks for the best apps to integrate with your Neto ecommerce business. No doubt there are other services out there that you can add to help with your workload and achieve more sales.

If you have any particular apps you couldn’t go without, feel free to mention them in the comments below!

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Neto’s State of Ecommerce Report https://www.smartrmail.com/blog/neto-state-of-ecommerce-report/ Fri, 26 Oct 2018 05:01:15 +0000 https://stagingfront.smartrmail.com/blog/?p=2090 Neto has just released their report on Australian ecommerce trends. The report contains data on which store types generate the most sales and other stats.

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Neto, one of SmartrMail’s ecommerce integration partners, has just released their second annual report into ecommerce in Australia. The report analyzed billions of dollars worth of transactions from thousands of stores to reveal which industry verticals are growing and which are not.

The results showed that virtually all verticals saw year-on-year growth with the one exemption of supplements and nutrition products. The best performing store type were fashion stores which experienced a 57% annual growth in sales followed by homewares with 55%.

There’s no shortage of other interesting stats and figures contained within the report. For example, there has been a 122% increase in pay later transactions alongside an increase in overall expenditure showing that Australians are spending more but putting payments off until later.

Neto has summarised their key findings and results in the infographic below.

Neto 2018 state of ecommerce report infographic

SmartrMail’s Contribution

SmartrMail also worked closely with Neto to produce the report, contributing data on email engagement statistics.

Together with Neto’s findings, our data shows that email marketing continues to yield the highest ROI of any marketing channel. For every $1 spent on email marketing, stores sending with SmartrMail see an average return of $44.

We also broke down email engagement stats (open and click through rates) by store type. Fashion stores had the highest average open rates, which combined with Neto’s finding that this vertical had the best annual growth in sales, shows that 2018 has been a great year for fashion ecommerce retailers. In terms of click throughs, stores selling outdoor equipment and accessories had the greatest rate at 19%.

Additionally, we also looked at how different types of emails contributed to ecommerce stores’ success.

In terms of average revenue per email, abandoned cart recovery emails emails are a standout performer. These emails generated an average of $27.12 in sales per email sent. This is because they are only sent to people who are highly likely to convert seeing as they have already made it all the way to the checkout.

Product recommendation emails and triggered emails that send to people when they meet certain criteria generated significantly more revenue for stores compared to manually-sent untargeted emails. This is most likely because of the products in these emails being much more tailored to the recipient compared
to generic emails.

Our recent study into the best days to send an email based on engagement rates also got a special mention in the report.

For the full insights and breakdown of ecommerce retail in Australia and its future, you can read Neto’s full report here.

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SmartrMail launches fully integrated email marketing solution for Neto https://www.smartrmail.com/blog/smartrmail-launches-for-neto/ Mon, 13 Nov 2017 06:50:22 +0000 https://stagingfront.smartrmail.com/blog/?p=2045 We’re extremely excited to announce that we’ve officially launched our full integration with Neto. Neto is an Australian-based retail and wholesale management platform that provides a complete solution for ecommerce inventory, point of sale, and […]

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We’re extremely excited to announce that we’ve officially launched our full integration with Neto. Neto is an Australian-based retail and wholesale management platform that provides a complete solution for ecommerce inventory, point of sale, and fulfilment.

Our new integration will seamlessly pull purchase data (and more) from Neto into SmartrMail in real time. By combining this purchase data with on-site tracking and email click data, stores will be able to send SmartrMail’s unique product recommendation emails that get more sales by dynamically sending each customer a personalized selection of products they’re most likely to buy.

Neto stores will also be able to boost their conversions with triggered emails like abandoned cart recovery, post-purchase cross sells, and win-back campaigns.

“After looking at Neto and meeting their team we knew SmartrMail would be a great fit for their customers. We’re an Australian-grown business, so being able to help stores here at home personalise their email marketing is fantastic.” – George Hartley, Co-founder & CEO of SmartrMail.

How to Integrate SmartrMail with Neto in 60 seconds: Neto Integration Docs

What comes with the Integration:

Quicker Email Newsletters

SmartrMail lets Neto stores add products to their newsletters in seconds with our in-app product lookup. No more copy/pasting and image saving necessary. Products can be instantly added complete with images, descriptions and links.

In-App Product Lookup

Abandoned Cart Emails

SmartrMail provides the only abandoned cart recovery solution for Neto. When a customer abandons a cart, Neto users can trigger up to 3 followup emails in SmartrMail to recover the sale.

Neto Abandoned Cart Emails

Automated Product Recommendation Emails

By combining purchase data with on-site tracking and email click data. SmartrMail will enable Neto stores to automate emails that send each of their customers a personalized curation of products they’re most likely to buy.

Neto Product Recommendation Emails

Powerful Segmentation

SmartrMail’s Smart Segments will allow Neto users to identify their customers based on purchase, engagement and location data to send targeted email that gets more sales.

Neto Email Marketing Segmentation

We’re excited to be partnered closely with Neto and are looking forward to releasing more features over the next few months that will help Neto stores get more sales and succeed with their e-commerce businesses. If you’re an e-commerce platform and would like to integrate with SmartrMail, let us know! You can get in touch with our team here.

SmartrMail Free Email Marketing for Ecommerce Stores Ebook

Get more sales with personalised email marketing. Start your 15-day free trial on BigCommerce, Shopify, Neto, or WooCommerce

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